Black is White
Black Is White toothpaste
Refreshingly lemony! “Black Is White” whitening toothpaste removes discolouration using activated carbon without abrading or bleaching. Contain fluoride. Enzymatic system. 15’000 ppm hydroxylapatite. Physical blue filter; cooling sensation while brushing. No SLS. No triclosan. No bleaching agents. Made in Switzerland.
White Is Black
Extra mild taste. “White is Black” whitening toothpaste removes discolouration using activated carbon without abrading or bleaching. Contain fluoride. Enzymatic system. 15’000 ppm hydroxylapatite. Physical blue filter; cooling sensation while brushing. No SLS. No triclosan. No bleaching agents. Made in Switzerland.
Black Is White Hydrosonic
The BLACK IS WHITE HYDROSONIC TOOTHBRUSH provides an effective way for you to maintain both the health and beauty of your smile by combining cutting-edge design with functionality. With up to 42,000 rotations, it removes biofilm and discolouration, yet is ultra soft on teeth and gums. The ultra-fine CUREN® filaments of the new brush head are coated with activated carbon particles, which ensures gentle but effective tooth whitening.
Black is White Chewing Gum
Chewing for oral health: «Black Is White» chewing gum contains activated carbon for whiter teeth. Plenty of other ingredients support oral hygiene and protect against cavities. So lifestyle, so oral health, typical Curaprox.
And citrussy minty fresh, of course.
Black is White Brushhead "Carbon"
The ‘Carbon’ brush head’s biggest secret is actually minuscule. Its CUREN® filaments are coated with activated carbon particles – a new innovation and another example of innovative Swiss brush head technology. Thanks to these activated carbon particles, the carbon filaments remove even more discolouration. This is achieved very gently and with the greatest care, without compromising the enamel. Includes CURACURVE® ergonomics, rubberised back, drop shape, and is perfect for braces, implants, dentures. Developed with Prof. Ulrich P. Saxer and made in Switzerland.
Black is White
With our Black is White products, oral health becomes a lifestyle, your bathroom a design event.
Here is what we offer
The Hydrosonic Black Is White is a high-performance sonic toothbrush. Thanks to its hydrodynamic effect, it even cleans the places where bristles can't reach – between the teeth, for example.
Used in combination with the Black Is White toothpaste, this brush ensures perfect oral hygiene and gleaming white teeth, with no harmful side effects. In fact, Black Is White doesn't contain any ingredients that could pose a risk to health; it simply cleans and protects your teeth and mouth all at once.
The Hydrosonic Black Is White and Black Is White whitening toothpaste: an unbeatable team.
Smile! Shine! Protect!
The gentle way to whiten your teeth: no bleaching agents, no abrasives. Black Is White toothpaste even boosts your oral health.
Activated carbon makes the toothpaste pitch black, but keeps your teeth pearly white.
"Black Is White" covers the teeth with a protective film made of hydroxyapatite, white remineralises the enamel and even tackles any cavities that are starting to emerge
Black or white?
It doesn't matter as long as it looks great and has the cool factor. Just like the "Black Is White" and "White Is Black" toothbrushes. And that's not all: they offer a completely new kind of cleaning experience too. They're gentle on the teeth and gums – thanks to their 5,100 Curen® filaments – but ruthlessly tough plaque.